Dai Chun Lin Fragrant Powder
Welcome to Dai Chun Lin
Dai Chun Lin was founded in 1628 and combines the essence of oriental herbal aromatherapy with the essence of modern biotechnology for nearly 400 years. It is committed to providing natural plant extracts, safe and non-irritating, and highly penetrating skin care solutions to deeply nourish and revitalize the skin and reshape the oriental skin aesthetics.
Brand Story
Da Chunlin: A 400-year Aromatherapy Model
Founder Profile + Motto
In 1628, during the first year of the Chongzhen reign of the Ming Dynasty, Dai Chun Lin opened the first fragrance powder shop in Yangzhou. His family had generations of experience in traditional Chinese medicine decoction and aromatic formulae. The calligrapher Dong Qichang inscribed the shop sign, and the products quickly became imperial tributes. Family motto: "Strictly follow ancestral teachings. Delicate and subtle. No deception towards children or the elderly and the sale should be fair."
Founding Background
Over 400 years ago, Dai Chunlin, a local traditional Chinese medicine practitioner from Yangzhou, and his wife Shi jointly researched and established the first fragrance powder shop specialising in women's skin care. In the first year of the Chongzhen era, Dai Chun Lin first presented ‘duck egg-shaped’ pearl perfume powder to the imperial court, becoming the ‘imperial tribute powder,’ and was widely favoured by the royal family and literati. Thereafter, the brand spread to Beijing, Huguang, Jiangnan, and Zhejiang, becoming a leader in incense and beauty products during the Ming and Qing dynasties.
Inheritance from Generation to Generation
Shi Lian (16th generation): After liberation, she upheld traditional Chinese medicine principles of health preservation, researching "foot bathing with mugwort and ginger" and "body fumigation with medicinal baths", so that the family aromatherapy culture was deeply rooted in people's daily life. ([Dai Chunlin][1]).
Mu Hongjun (17th generation): In 2002, he revived the brand ambition. After four years of textual research and restoration of ancient prescriptions, he officially restored the "Dai Chun Lin" trademark in 2009 and invested in modern production and research and development .
Mu Qing (18th generation): Inheriting the "craftsman spirit", she repeatedly tested the formula thousands of times, strictly selected EU-certified raw materials, and integrated ancient aromatherapy with contemporary biotechnology for innovation.
Core Concept
Tailored for Every Complexion
Base Perfection:
Complexion Enhancers:
Eyes & Lips:
Botanical Boosters:
Each product series combines traditional Chinese herbal medicine with advanced encapsulation technology, allowing customers worldwide to easily find their ideal Dai Chun Lin therapy.
FAQs
Q: What is Dachunlin's "Three Infusions" and "Three Methods" process?
A: This is the ancient incense making and extraction technology used by the brand to the process of fragrant powders and fragrant items. The 'Three Infusion Methods with Fragrance’ is Dai Chun Lin's secret for infusing naturally fragrance-free raw materials with the natural scents of seasonal flowers. Different techniques—infusion, honey infusion, blending infusion, and the three-year underground sealed-pot method, —are used based on the various types and characteristics of the materials.”
The “Three Refining Methods” include the wine and water steeping extraction method, the pestling-and-washing method and sedimentation method to process and refine natural herbs, plants and minerals.
Q: Why does Dai Chun Lin emphasize "porcelain box" packaging?
A: The use of porcelain packaging is a direct reflection of Dai Chunlin's traditional craftsmanship and historical style that has lasted for hundreds of years. It is not just a container, but also a historical witness and cultural symbol of the brand as a "Chinese time-honored brand". The porcelain itself carry rich traditional Chinese cultural connotations. Moreover, the light-proof, stability, sealing and heat-insulating properties of ceramics perfectly meet the functional protection requirements of traditional formulas.
Q: How does the brand verify the efficacy of its thousand-year heritage in modern times?
A: In modern production, Dai Chun Lin cooperates with the EU CPNP and domestic authoritative dermatology institutions to conduct multiple experiments and clinical tests on ingredient safety, efficacy indicators, sensitivity, etc., and has witnessed sustained efficacy and high repurchase rates among users.
Q: What usage scenarios are Dachunlin's products suitable for?
A: From royal use to daily skin care, Dai Chun Lin liquid foundation can be used to set makeup, brighten, and control oil. The skin care series includes essences, creams, masks, hair care, and fragrance products to meet the personalized needs of different skin types and lifestyles around the world.
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Yangzhou Daichunlin Cosmetics Co., Ltd., Ganquan Street Industrial Park, HanJing District, YangZhou City
